Companies that sponsor podcasts, trade by trade
There is no single list of podcast sponsors worth reading, because the buyers change with the trade. The short-term rental shows and the law firm shows we follow share no advertisers at all. Below are the companies buying in each of 14 trades, then the names that turn up across many kinds of show. Read through 2026-09-27.
Developer tooling podcasts
608 companies bought ads across 30 publishers, the shows for working engineers and the people who ship their infrastructure. 5 are named here; the whole list is on the board.
Crypto podcasts
226 companies bought ads across 25 publishers, the shows for bitcoiners and protocol people. 5 are named here; the whole list is on the board.
Security podcasts
194 companies bought ads across 14 publishers, the shows for defenders, CISOs and incident responders. 5 are named here; the whole list is on the board.
Short-term rental podcasts
36 companies bought ads across 14 publishers, the shows for hosts, property managers and the people who clean between stays. 5 are named here; the whole list is on the board.
Restaurant podcasts
28 companies bought ads across 9 publishers, the shows for operators, owners and general managers. 4 are named here; the whole list is on the board.
Ranching and farming podcasts
18 companies bought ads across 7 publishers, the shows for cattle producers, growers and ag advisors. 2 are named here; the whole list is on the board.
Law firm podcasts
16 companies bought ads across 7 publishers, the shows for solo and small-firm attorneys. 2 are named here; the whole list is on the board.
Auto repair podcasts
15 companies bought ads across 5 publishers, the shows for shop owners, service advisors and techs. 2 are named here; the whole list is on the board.
Self-publishing podcasts
13 companies bought ads across 5 publishers, the shows for indie authors running their own catalogue. One is named here; the whole list is on the board.
DTC and e-commerce podcasts
13 companies bought ads across 5 publishers, the shows for brand operators and retention marketers. One is named here; the whole list is on the board.
Nonprofit fundraising podcasts
12 companies bought ads across 4 publishers, the shows for development directors and grant writers. One is named here; the whole list is on the board.
Accounting and bookkeeping podcasts
11 companies bought ads across 6 publishers, the shows for firm owners and solo bookkeepers. One is named here; the whole list is on the board.
Summer camp podcasts
10 companies bought ads across Go Camp Pro's 4 shows, the shows for camp directors and program staff. One is named here; the whole list is on the board.
Small-business buying podcasts
7 companies bought ads across 4 publishers, the shows for searchers, brokers and first-time owners. One is named here; the whole list is on the board.
Companies that sponsor many kinds of podcast
The names you have most likely heard read on air, A to Z. Each page lists the shows it sponsored, when, and what it offered listeners.
- audible.com
- babbel.com
- betterhelp.com
- drinkag1.com
- eightsleep.com
- factormeals.com
- flodesk.com
- gusto.com
- hellofresh.com
- honeybook.com
- incogni.com
- indeed.com
- magicmind.com
- manscaped.com
- masterclass.com
- mintmobile.com
- netsuite.com
- nordvpn.com
- notion.com
- riverside.fm
- rocketmoney.com
- shopify.com
- squarespace.com
- vanta.com
Every advertiser we track, A–Z →How to turn this list into a sponsor for your show →